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SYNERGY | NANOLEAF + LAROSE

Synergy is a live audiovisual performance of electronic music by the artist Larose in collaboration with Nanoleaf in which music is physically represented by Nanoleaf One light bulbs.

MANDATE

Generate media coverage on Nanoleaf One LED bulbs.

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CONCEPT

Synergy highlights the artist's performance through the use of light as a visual element. The union of sound and light allows the audience to grasp the relationship between the performance of the artist and the sounds created live and thus demonstrates the contribution of the artist on stage.

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DEPLOYMENT

A media launch in Montreal followed by a 6-show tour in Sherbrooke, Bromont, Québec and Montreal and 10 workshops in Quebec, England and France

RESULTS

27 media coverage (12 blogs, 9 radio interviews, 4 newspapers, 2 mobile applications)

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